INDEPENDENT CREATIVE · LONDON, UK

Your product.
A new
perspective.

Images that draw you in. Videos that make you stay.
I bring a fresh point of view to the things you make.

Explore the work
CREATIVE DIRECTION
MEETS AI POSSIBILITIES
SMALL PRODUCTS. BIG POSSIBILITIES.
Product imageryShort-form videoCreative concepts
01 — SELECTED WORK

A little imagination.
A different impression.

From everyday details to unexpected ideas.
Take a closer look at what’s possible.

A COLLECTION OF CREATIVE CONCEPTS

These are independent, AI-assisted portfolio concepts. The brands shown are not presented as commissioned clients or endorsements.

02 — WHAT WE CAN CREATE

Made to suit
your world.

A product launch, a seasonal idea, or a fresh look for your feed. Let’s find the right way to tell your story.

Talk through an idea
01

Product images

Creative product scenes, lifestyle visuals and campaign imagery that give your product a setting of its own.

Web & socialCampaign concepts
02

Short-form films

Product stories, UGC-style concepts and attention-grabbing edits, shaped for the way people watch.

Reels & shortsProduct demos
03

A connected campaign

One creative idea across stills and motion. A consistent look for your next launch or seasonal moment.

Images + videoCreative direction
03 — A CREATIVE PARTNER

Hi, I’m Gibriel.
Let’s see it differently.

I’m the designer and visual creator behind Parcel & Frame, an independent creative studio based in London. I combine creative direction, design and AI-assisted production to turn product ideas into distinctive images and short videos.

You bring the product and the ambition. I bring the ideas, the visual craft and a fresh perspective.

01 / THE BRIEF

Share your product,
audience and idea.

02 / THE DIRECTION

We agree the concept,
scope and quote.

03 / THE CREATION

I create, we refine,
you put it to work.

04 — START SOMETHING

What could
your product
become?

Tell me what you have in mind. A rough idea is a perfectly good place to start.

A little about your project

This opens a draft in your email app for you to review and send.